GLORIA COLONIA

GLORIA COLONIA

// 3rd JERSERY

How do you turn a jersey launch into a goosebump moment for an entire fanbase? With Gloria Colonia we created a film that goes far beyond a classic kit release. Together with 1. FC Köln we brought the new third kit of the Bundesliga season to life with a story that reflects the pride, pulse and culture of the city. As a full service video production company in Cologne we shaped a campaign film built on real emotion, real fans and real locations. The soundtrack developed with the Cologne Cathedral Choir added a powerful layer that ties the film to the heart of the city. Gloria Colonia is a celebration of passion, identity and the bond between club and community.

GLOOOOOORIIIIAAAAA!

CLIENT
1. FC KÖLN
SERVICE
FULL SERVICE PRODUCTION
DIRECTING DP
EXECUTIVE PRODUCER
MUSIC & SOUND
PASINDU GOLDMANN
NIKLAS ERBEN
DIODE EINS
As a full service production company, WEWEREKIDS refined the original concept developed by Accenture Song and took charge from the first creative idea to the final master. We casted real fans from Cologne, filmed at meaningful locations and built a campaign film that connects emotion, authenticity and cinematic excellence.

SERVICES

Our video production team spent weeks researching archival material from the club and from private collections across the city. We searched for images that add emotional depth and cultural heritage to the story. These authentic visuals connect modern cinematography with the history of Cologne and the Bundesliga, creating a film that carries both pride and tradition.

More than one hundred fifty people were involved in the making of Gloria Colonia. Players, agencies, production crews, photographers, musicians, location providers and genuine fans worked hand in hand under the coordination of WEWEREKIDS. This large scale production shows what full service video production in Cologne can achieve when creative vision and precise organization come together.

Timing was everything. We aligned the entire production with the schedules of professional players and the Cologne Cathedral authorities. Drone permits along the Rhein and above the Domplatte added another layer of planning. With careful coordination and strong local expertise, we turned a highly complex setup into a smooth and cinematic workflow that captured the spirit of the campaign.

Filming inside the Cologne Cathedral was both an honor and a challenge. While services continued and visitors explored the aisles, our crew carried professional gear up narrow staircases to heights of more than one hundred meters. Every move was precisely timed to protect the sacred space and still achieve perfect imagery. The resulting footage merges cinematic storytelling with the architectural beauty of Cologne’s most iconic landmark.

Together with the Cologne Cathedral Choir and the DJ collective Diode Eins, we created an original track that blends choral tradition with modern electronic production. The song was developed during several rehearsal days and later refined in audio post production. The final mix became an anthem that perfectly captures the emotional power of the club, the city and its supporters.

Gloria Colonia reached hundreds of thousands of views on launch day, and the jersey sold out in forty five minutes, setting a new club record. This success proves that authentic storytelling and high quality film production made in Cologne can turn a simple product launch into a cultural milestone.

WATCH THE KIDS  ON THE PLAYGROUND..
''BEHIND THE SCENES''

best,
your adaptable
CREATIVE PRODUCTION 
                      COMPANY

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